There are bad bites and good bites.

This was a Constant Contact campaign for Highlands Landscape Construction. Our client wanted to blitz his area with a reminder of the increasing danger posed by mosquito and tick bites. Being subtle was not an option. Results confirmed the strategy was on target – the message had barely hit the street when Highlands Landscape Construction got the first bite, a request for an appointment.

Strategy, concept, creative direction and copywriting by Inside Out Communications, Inc.