Inside Out Communications - ©2007

Inside Out Communications
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MetroWest Community Health Care Foundation

Industry: Non-profit

An Inside Out client of several years, this conversion foundation addresses the unmet health care needs of communities in the MetroWest region with a wide range of grants. There's one common thread-the Foundation does not just give away fish. Rather, it wants to make sure their grantees learn how to fish, and insists on the use of solid, evidence-based methods and research.

 


An annual report that utilizes original, commissioned illustrations to convey hard-hitting messages.
In non-profit as in anything else, leadership makes all the difference. Recruiting participation for the leadership training that the Foundation organizes was the objective of this mailing.
One size does not fit all; the Foundation's efforts are carefully tailored to fit the diverse needs of the different communities and the 2006 annual report focused on that important aspect of their philosophy.
Not every Inside Out project is glamorous, but every Inside Out project gets total attention and delivers great results. The MetroWest Community Healthcare Foundation health data book and atlas is a good example of a challenge that only an experienced and dedicated art director will successfully–and proudly–tackle. The book presents a ton of important data so it doesn't look boring and overwhelming, but sophisticated, approachable and even exciting.
We all need to believe, admire and reward heroes, and when given a chance to explain why, we'll do it with gusto.