Archives for January 2017

It happens.

Once in a while, you have a client who reminds you why advertising is so exciting; why you feel that your job allows you to touch a company in ways you never thought were part of your job; why you finally feel that your job has redeeming values.

For us at Inside Out, David Reece was that client. He just died, and the sorrow in our hearts goes deep. We’ve lost a friend, a fan, a teacher. David trusted us; he allowed us to do things that were the craziest we have ever done for a client – and that worked really well. He believed in us; when we presented creative to him, he knew that we had done our homework; we weren’t just being funky, we were strategic. He challenged us – he made us go beyond and above the traditional confines of advertising, and relied on us to support not just his ambitious sales efforts, but his outside-the-box management initiatives. We will miss him, we pray for his eternal rest, and we’re grateful for the opportunities he gave us, and the fun we had with him.